ABOUT SPORTIVE
More Than a Run. It's an Experience.
SPORTIVE, also known as Real Sports India, is a sports tourism venture based in Kolkata, focused on conceptualising, organising and managing marathons, trail runs and destination-based sporting experiences.
WHO WE ARE
We Use Sport as a Platform
Our approach goes beyond organising a race. We use sport as a platform to build running and fitness culture, connect travellers with local communities, create economic opportunities around events, and showcase regional culture, heritage and natural landscapes — bringing runners from across India to new destinations.
- Promote emerging destinations
- Build running & fitness culture
- Connect travellers with communities
- Create local economic opportunities
- Showcase culture & heritage
- Bring runners to new destinations
OUR VISION
Making India Run.
To create a nationwide ecosystem where running becomes a gateway to discovering India's diverse destinations, cultures, communities and landscapes. We envision a future where every race is more than a finish line — it is an opportunity to explore somewhere new.
OUR MISSION
Sport + Tourism + Destinations
To connect sport, tourism and destinations through professionally managed running experiences — for runners, for communities, and for the places we run through.
WHAT DRIVES US
Five Goals. One Start Line.
Promote Destinations
Take lesser-known destinations to national and international running communities.
Promote Fitness
Encourage active lifestyles and participation in running.
Support Communities
Create opportunities for local businesses, volunteers, youth and service providers.
Celebrate Culture
Integrate local heritage, cuisine, traditions and stories into the participant experience.
Create Experiences
Transform an ordinary race into a memorable destination journey.
THE PEOPLE BEHIND SPORTIVE
Meet the Team
A compact crew of race directors, route scouts and community builders who turn India's most beautiful landscapes into start lines.
Founder & Race Director
Conceptualises SPORTIVE's destination-running experiences — from route design and destination partnerships to race-day operations. The driving force behind RUNSAFARI and events across 14+ states.
Operations & Destination Lead
Runs on-ground logistics: route surveys, permissions, safety planning, volunteer coordination and liaison with district administrations and tourism departments.
Community & Partnerships Lead
Builds the ecosystem around every event — local communities, sponsors, media, running clubs and participant experience from registration to finish line.